Fekkai

    Provence born. Paris trained. NYC made. From his first entry into the hairstyling world, Frédéric has been a pioneer in all facets of the industry—first by introducing his signature French effortless-chic approach to cutting and styling, then by revolutionizing the Guest Salon Experience with his salon at Bergdorf Goodman and finally by moving into to product formulation.

    Frédéric transformed hair care from an everyday commodity to luxurious, benefit-rich products scientifically formulated to address the needs of the hair. Many haircare brand founders/ leaders openly credit Frédéric for creating the luxury hair category. He continues his pioneering legacy with the launch of his newest brand, FEKKAI 3.0, combining his legendary expertise on everything hair with his relentless focus on creating innovative, high-performance products that are clean, vegan and sustainable.

    everyday commodity to luxurious
    everyday commodity to luxurious